The illustrations of the Kangaroo, the emblem of JOST, are created by Olivier Saive, a Belgian cartoonist known for his humorous and expressive style. Born in 1963, Saive made a name for himself in the 1980s with magazines like Spirou and Fluide Glacial, and is famous for his comic strips, such as Ludo, created with Bob de Groot.
Saive also worked on the animated adaptation of Marsupilami, proving his influence in the Franco-Belgian comic book world. His vivid and dynamic style perfectly aligns with JOST’s values, such as efficiency and sustainable commitment.
The Kangaroo embodies these qualities in a playful way, and this collaboration between JOST and Olivier Saive perfectly illustrates how art can enhance a company's communication while conveying strong and original messages.